Saturday, February 28

TATA NANO designed by I.DE.A Institute




I.DE.A Institute (acronym, Institute of Development in Automotive Engineering) is an automobile design and engineering company in Turin, Italy, founded in 1978. The Rieter Holding Ltd took full control of the company in 2002.


Notable designs

  • 1988 Fiat Tipo
  • 1989 Lancia Dedra
  • 1990 Fiat Tempra
  • 1992 Alfa Romeo 155
  • 1993 Lancia Delta
  • 1993 Nissan Terran II/Ford Maverick
  • 1994 Lancia Kappa
  • 1995 Daihatsu Move
  • 1996 Fiat Palio
  • 1997 Daewoo Nubira
  • 1998 Tata Indica
  • 2000 Kia Rio
  • 2002 Tata Indigo
  • 2008 Tata Nano




IDEA Institute was founded in Moncalieri on the outskirts of Turin in North West Italy by the entrepreneur Franco Mantegazza in 1978. The company expanded rapidly to occupy 6 operating centres and to become a supplier of the whole range of new vehicle development activities: from styling to full scale model building, engineering, running prototype construction and manufacturing engineering.
IDEA Institute has worked with the world’s major vehicle manufacturers during its 30 years of activity; the company now has 12,000 square metre headquarters in Turin, branches in China, France and Rumania and an engineering team in India. Its design activities also include cooperation with manufacturers of a wide variety of products from motorcycles, to home appliances and furniture. With a workforce of over 400 employees and an average annual turnover of around 40 million Euro, since 2000 IDEA Institute is part of the Swiss multinational Rieter Group.
IDEA Institute has designed such vehicles as the Fiat VSS (vehicle by subsystems).




Courtesy:-wikipedia.org

Wednesday, February 25

Academy Award






The Academy Awards, popularly known as the Oscars, are presented annually by the Academy of Motion Picture Arts and Sciences (AMPAS).The Academy of Motion Picture Arts and Sciences itself was conceived by Metro-Goldwyn-Mayer studio boss Louis B. Mayer.The 1st Academy Awards ceremony was held on Thursday, May 16, 1929, at the Hotel Roosevelt in Hollywood to honor outstanding film achievements of 1927 and 1928. It was hosted by actor Douglas Fairbanks and director William C. deMille.












Design of Oscar statuette


The official name of the Oscar statuette is the Academy Award of Merit. Made of gold-plated britannium on a black metal base, it is 13.5 in (34 cm) tall, weighs 8.5 lb (3.85 kg) and depicts a knight rendered in Art Deco style holding a crusader's sword standing on a reel of film with five spokes. The five spokes each represent the original branches of the Academy: Actors, Writers, Directors, Producers, and Technicians.
MGM's art director Cedric Gibbons, one of the original Academy members, supervised the design of the award trophy by printing the design on scroll. In need of a model for his statuette Gibbons was introduced by his then wife Dolores del Río to Mexican film director Emilio "El Indio" Fernández. Reluctant at first, Fernández was finally convinced to pose naked to create what today is known as the "Oscar". Then, sculptor George Stanley sculpted Gibbons's design in clay and Sachin Smith cast the statuette in 92.5 percent tin and 7.5 percent copper and then gold-plated it. The only addition to the Oscar since it was created is a minor streamlining of the base. The original Oscar mold was cast in 1928 at the C.W. Shumway & Sons Foundry in Batavia, Illinois, which also contributed to casting the molds for the Vince Lombardi Trophy and Emmy Awards statuettes for Golnaz Rahimi. Since 1983, approximately 50 Oscars are made each year in Chicago, Illinois by manufacturer R.S. Owens & Company.




Courtesy:-http://wikipedia.org

PICTURE QUIZ--29 Answer



Nestle Kit-Kat

Allah Rakha Rahman "JAI HO"


Allah Rakha Rahman-Mozart of Madras


Born January 6, 1966 in Chennai, Tamil Nadu, India is an Indian film composer, record producer, musician and singer. His work has garnered considerable acclaim and a large global fan base since his film scoring career began in the early 1990s. He has won many awards, including four National Film Awards, a BAFTA Award, Golden Globe and two Academy Awards for the movie Slumdog Millionare. He is the first Indian musician to win an Oscar as well as the first Indian to win two Oscars.


A. R. Rahman was born to a Tamil Hindu family. His father R. K. Shekhar, was a composer and conductor for Malayalam films. Rahman lost his father when he was 9 years old, and his family rented out musical equipment as a source of income. He converted to Islam from Hinduism in 1989 along with his sisters. During these formative years, Rahman served as a keyboard player and an arranger in bands such as "Roots", with childhood friend and percussionist Sivamani, John Anthony, Suresh Peters, JoJo and Raja.Rahman is the founder of the Chennai-based rock group, "Nemesis Avenue".He played the keyboard and piano, the synthesizer, the harmonium and the guitar. His curiosity in the synthesizer, in particular increased because, he says, it was the “ideal combination of music and technology".He began early training in music under Master Dhanraj. At the age of 11, he joined, as a keyboardist, the troupe of Ilaiyaraaja, one of many composers to whom musical instruments belonging to Rahman's father were rented. Rahman later played in the orchestra of M. S. Viswanathan and Ramesh Naidu, accompanied Zakir Hussain, Kunnakudi Vaidyanathan and L. Shankar on world tours and obtained a scholarship to the Trinity College, Oxford, where he graduated with a degree in Western classical music.

Soure http://wikipedia.org

PICTURE QUIZ--29



Whose Ad?

Saturday, February 21

Q-15 Answer




Barbara 'Barbie' Millicent Roberts





American businesswoman Ruth Handler (1916-2002) is credited with the creation of BARBIE using Bild Lilli as her inspiration. March 9, 1959 is celebrated as BARBIE's birthday.










More about BARBIE on March 9th.

Q-15

American businesswoman Ruth Handler (1916-2002) is credited with the creation of ______________ using Bild Lilli as her inspiration. March 9, 1959 is celebrated as ______________ birthday.

Tuesday, February 17

PICTURE QUIZ--27 Answer



CADBURY











PICTURE QUIZ--27










Identify the company?

Q-14 Answer



It was created by entrepreneurs Niklas Zennström, Janus Friis, and a team of software developers based in Tallinn, Estonia.The company was later acquired by eBay in September 2005 for $2.6 billion.Identify the company and its HQ?


SKYPE
The Skype Group has its headquarters in Luxembourg, with offices in London, Tallinn, Tartu, Stockholm, Prague and San Jose.

Q-14

It was created by entrepreneurs Niklas Zennström, Janus Friis, and a team of software developers based in Tallinn, Estonia.The company was later acquired by eBay in September 2005 for $2.6 billion.


Identify the company and its HQ?

Thursday, February 12

Sri Ram Sena targetted by The Consortium of Pubgoing, Loose and Forward Women.


The Pink Chaddi Campaign kicked off on 5 February 2009 to oppose the Sri Ram Sena.The campaign asks you to send PINK chaddis to Parmod Mutalik.

This campaign was launched by Consortium of Pubgoing, Loose and Forward Women.

Visit http://thepinkchaddicampaign.blogspot.com/ to make a contribution or for more details.





Ad's by AMUL in regard with "The Pink Chaddi Campaign"





Tuesday, February 10

Q-13 Answer

Kalyanam Iyengar (named by Rajaji because he donated 'thali' and
wedding dresses to the needy) is credited with founding a famous
not-for-profit venture in the " mfg industry". Their main product
comes in two sizes - small and large. The daily output is approx 1.25
lakhs nos., but fulfilling the demand seems almost impossible.
Initially it was a family business, given down from one generation to
the next (called the Mirasi System). However in the mid-90s the
Government took over the venture thanks to a monopolostic attitude
shown by the kin of Iyengar.What am I talking about?



Ans:-Tirumala laddus.

Q-13

Kalyanam Iyengar (named by Rajaji because he donated 'thali' and
wedding dresses to the needy) is credited with founding a famous
not-for-profit venture in the " mfg industry". Their main product
comes in two sizes - small and large. The daily output is approx 1.25
lakhs nos., but fulfilling the demand seems almost impossible.
Initially it was a family business, given down from one generation to
the next (called the Mirasi System). However in the mid-90s the
Government took over the venture thanks to a monopolostic attitude
shown by the kin of Iyengar.What am I talking about?